Category Archives: Game Design
Sorry, There Is No “Idea Guy” Position In The Game Industry
Whenever I meet a new group of game production students at The Los Angeles Film School, I ask them what role they want to have in the game industry. Every so often, I get one who says, “I’m really good at ideas. That’s what I want to do in the game industry: be the guy who comes up with the ideas for games, stories and characters.”
Well then, stand in line behind the game designer, the programmer, the artist, the sound engineer, the quality insurance tester, and the project manager, all of whom bring valuable skills to the development team, because they all have ideas too.
Everyone has ideas. Good ones. Lots of good ones. As an exercise for my introductory game design class, I divide my students into groups of three and ask them to come up with 100 game design ideas in an hour. No one has failed the assignment yet.
Now, there is a game designer position whose responsibilities is to come up with game ideas; however, in practice a game designer is often given an idea to develop, either because the game was the idea of the boss or someone else on the team, an adaptation of a movie or another type of intellectual property, or a sequel to an existing game.
Even when the designer is tasked with coming up with an original game concept, the entire development team might be involved; after all, they are the ones who will be required to develop it, and they have probably have lots of good ideas too from the many games they have collectively played. When I worked as a producer at Jet Morgan Games, we would call the entire company into the conference room — producers, programmers, artists — to brainstorm ideas for projects we were pitching to our various clients.
But let’s say that you and only you are responsible for coming up with the game ideas at a game studio. What do you think you will be doing while the rest of the development team is actually creating the game? Coming up with new ideas to choose from when the team is finished eighteen months from now?
Ideas are, as they say, a dime a dozen, and no one is going to pay you to come up with one. What employers and clients pay for is the ability to execute ideas; that is, turning an idea into a finished product, preferably one that is popular enough that it will earn more revenue than it cost to develop.
If you want to get a job developing games, you need to have the skills necessary to do one of these positions:
- Game Designers define the way the game is played and the player experience. They develop the rules of the game, the setting, story and characters, objects such as weapons and vehicles, different ways the game may be played. This is more than just coming up with the game’s “idea”; it is coming up with all the details about how the game works. Even after the game is fully designed, the game tester is busy running playtest sessions with other players and refining the game based upon the session results.
- Level Designers are a sub-specialty of game designers who uses a level editor tool to not only create levels (environments) for a game, but may also program scripted events for player interaction with game objects.
- Game Writers write character profiles, backstories, main stories, mission and item descriptions, dialog, instructions and all other text appearing in a game.
- Game Programmers, or Developers, use programming languages such as C++ to develop code for implementing the design and displaying graphics and audio for video games. They also develop related software, such as game development tools like level editors and game engines.
- Game Artists create the visual elements of a game, such as characters, scenery, objects, vehicles, surface textures, clothing, props, and even user interface components. They also create concept art and storyboards which help communicate the proposed visual elements during the pre-production phase.
- Sound Designers are responsible for a game’s music, sound effects, and dialog. They may use audio libraries for finding music and sound effects, or they may compose music or record sounds themselves.
- Testers, or Quality Assurance personnel, verify that all of the game’s planned features and assets have been implemented and work properly.
- Project Managers, or Producers, oversees the entire project and ensures that the team is delivery quality within the time and budget constraints. They run meetings, write reports, and manage budgets, work schedules and project timelines.
Any one of these people can come up with an idea for a game. But if that’s all you can do, then you need to develop additional skills if you want to work in the game industry. Game development teams are very collaborative, and if you can’t contribute to a game’s execution, you’re not yet ready to contribute to its conception.
How Can Game Developers Protect Their Ideas?
Many of my students — in fact, just about everyone who is thinking about or just getting in to game development — have some concern that their great ideas are going to get stolen by other game developers. So, what can you do to protect your ideas? Well, the answer is, you can’t. Ideas, as the saying goes, are a dime a dozen. They aren’t fully formed creative works and therefore aren’t offered intellectual property protection in the legal system.
Once your idea is actually implemented as a creative work or combination of creative works (as is the case with a video game), copyright is your protection against another developer using your code, artwork, audio, and story. You work is automatically copyrighted as soon as you create it, although you can gain additional protection by registering it with the U.S. Copyright Office (if you are a United States citizen, of course, but other countries have their own copyright office).
If you come up with an innovative game design, there is also the possibility of patenting it (such as are the rules for Magic: The Gathering which are patented). Patenting game rules does offer protection against other developers making a game having gameplay too similar to yours. However, that means that your game must have gameplay that is innovative and not similar to any game that came before it.
But protecting your idea or concept? A concept — that is, an idea that can be summed up in a few words or sentences — cannot be protected legally. It’s too easy to come up with an idea, and most ideas are really just variations of existing ideas. If you come up with an idea for Rocks vs. Vampires game in which you protect your house against invading vampires by putting together a rock garden, there is nothing preventing another developer from making a similar game, so long as they don’t use your exact code and assets. Nor can the makers of Plants vs. Zombies sue you (at least not successfully) just because your game was inspired by theirs.
So, don’t worry about people copying you. They will, and you will copy others, even if you don’t intend to. Instead, just be concerned about making a good game — a game distinguishes itself from the competition and the copycats. The unique vision and level of quality that you bring to your game’s design, programming, art, and audio, is your best insurance that players will choose to buy your game over a similar game.


